In order to be responsive to A) community SWOT findings; B) Committee research and development; and C) County needs and recommendations, the Wailuku Arts District must address the following:

Needs

Objectives

1) Wayfinding and Access Management 

• Website management and app integration
• District signage
• Park Maui integrations
• Da Bee coordination

2) Public Space Management & Operations

• Sidewalk cleaning and power washing 
• Trash removal/dumpster service
• Landscape maintenance
• Lighting replacements coordination
• Tree trimming coordination
• Graffiti abatement
• Holiday lighting
• Public art installation and maintenance
• Public space rentals

3) Historic Preservation, Public Art & Storytelling

• Historic preservation workshops
• Design guidelines consultations
• Historic, arts and cultural tours (in-person and via app)
• SMALL TOWN * BIG ART

4) Events Programming & Management 

• Management of collective calendar
• Farmer’s/maker’s market coordination
• First Friday coordination
• Small scale musical performance and kanikapila coordination
• Holiday events

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5) Marketing, Branding & Economic Development

• Banners
• Media relations
• Assist with tenant recruitment intended on curating a district of local, independent artists, chefs and makers
• Cross-promotion and collective marketing
• Live/work spaces for artists and cultural practitioners

1. Design an access and wayfinding plan to contribute to District sense of place 
2. Adopt a neighborhood improvement program to enhance District safety and attraction 
3. Integrate and promote historic preservation, public art and storytelling as a tool for achieving economic vitality and community building
4. Create a successful event series that distinguishes the District as an experience destination, amplifies District entities and helps them learn, connect, and grow
5. Develop a comprehensive marketing strategy to develop a brand identity for District to attract new visitors, residents, and businesses